Video has many benefits, it can literally boost your business. We’ve been pushing our customers more and more to produce / use video and we’ve been partnering with several companies to help develop the scripts and stories – both live and animated – to help our clients. Video costs continue to plummet and incredible tools exist that can help you produce, edit, manage and host video content that engages your audience. If you’re not doing video and your competitors are, they’re already winning! Video has the potential to transmit large amounts of information. A simple 2 3 second video can transmit tons of historical, emotional, and academic information simply from the imagery portrayed in the shot. After you create your own video, you can use it to communicate in ways that other marketing tools don’t.